000003

Description

A file of newspaper adverts relating to the British government's publicity campaigns. Topics addressed in the adverts include the issue of road safety during blackouts; relations between the United Kingdom and the colonies; the saving of binoculars, paper, bones, metals, and rubber; the provision of ration books; and the recruitment of volunteers for civil defence. Other topics covered include the post-war services provided by British Railways; the construction of power stations and the provision of electricity to domestic and industrial consumers; the issue of venereal disease; the need to increase the nation's productivity; and advice for emergency situations. Publicity campaigns represented in the file include campaigns against bread waste; the Food Facts campaign, including recipes for housewives based on the supply of certain foods; a campaign to increase post-war industrial productivity; the Silent Column campaign; and the Reports of the Nation campaign, relating to Britain's industrial situation.